Copywriter | Creative Consultant
Copywriter | Creative Consultant
Tracy Morgan made a huge comeback with co-stars Tiffany Haddish and Cedric The Entertainer on his hit TBS sitcom “The Last O.G.” For both seasons, I had the esteemed honor of helping an O.G. develop a digital brand voice that reflected a man out of time. I assisted the team in development of key art implementation and concepts. To say it was fun would be an understatement.
For Season 2, TBS wanted to build out the universe of the show even more. Enter an original IGTV shoulder series called “The Bigger Picture”, a social-first talk show featuring guest and lead talent from the show. To make it credible and heartfelt, I developed themes, topics and talking points for each episode in collaboration with. We we awarded Excellence in Multicultural Marketing Awards (EMMA) for the National Association for Multi-ethnicity in Communications (NAMIC) for this work.
CLICK HERE TO EXPERIENCE ALL EPISODES OF “THE BIGGER PICTURE” FROM THE LAST O.G.’S OFFICIAL INSTAGRAM PAGE